- Pontuação: 8.8/10 — the best AI video tool for enterprises and training
- Preços: from 18€/month (limited free trial)
- Para: enterprises, HR, trainers, corporate marketing teams
- Contra: less creative than HeyGen, no native voice cloning
O que é Synthesia ?
Synthesia is the global leader in enterprise AI video. Founded in 2017 in London, the platform is used by over 50,000 companies including Amazon, Xerox, BBC, Reuters and Accenture. The pitch: create videos with an AI presenter as easily as a PowerPoint — in 140+ languages, no camera, no studio.
Synthesia earned the "Best AI Video Generator Winter 2026" badge on G2 (4.7/5, 2,800+ reviews). It's the tool large enterprises choose when they want to scale video production while remaining GDPR and SOC 2 compliant.
Synthesia is ranked #2 in our Melhor Ferramenta Avatar IA 2026 and #3 in our Melhor Gerador de Vídeo IA 2026.
6 Funcionalidades Principais of Synthesia
1. PowerPoint Interface — Zero Learning Curve
This is Synthesia's #1 strength against the competition: the interface looks like PowerPoint. You create "slides" (scenes), type your text, choose an avatar, click "Generate". Even your grandmother could create a pro video. It's designed so that non-technical teams can produce videos without training.
2. 230+ Professional Avatars
Synthesia offers 230+ avatars with a professional look — suits, corporate attire, ethnic diversity. Less creative than HeyGen (no fancy styles), but perfectly suited for the enterprise context: training, onboarding, presentations, internal communications.
3. 140+ Languages — The Most Multilingual on the Market
No competitor does better: 140+ languages and accents, with quality native voices. French is excellent (multiple accents: France, Belgium, Canada, Switzerland). Ideal for multinationals who want one video adapted to all their market languages.
4. Ready-to-Use Video Templates
Synthesia offers dozens of templates by category: training, marketing, HR onboarding, customer FAQ, product presentation. You replace the text and avatar — the video is y in minutes. Perfect for industrializing production.
5. Team Collaboration
Key feature for enterprises: shared workspaces, comments, approvals, role management. Your marketing team can create, your manager can approve, your IT can manage access. All in one platform.
6. Enterprise Compliance — GDPR, SOC 2, SSO
Synthesia is GDPR compliant with data hosting in Europe, SOC 2 Type II certified, SSO (Single Sign-On) for enterprises. This is often the deciding factor over HeyGen for large European accounts.
Use Synthesia's "Scenes" to create a library of reusable video modules. Para example: standard intro + product module A + outro = personalized video in 2 clicks. Your sales teams will love it.
Avatar Quality: Our Real Test
✅ O Que Nos Impressionou
- Simplicity — our test video was y in 4 minutes, without any training
- French voices — 4 French accents available, natural quality
- Expressive gestures — "Expressive" avatars have hand gestures synchronized with the text
- Templates — the "Training" templates are perfect for corporate training
⚠️ Pontos Fracos
- Less realistic than HeyGen — avatars have a "cleaner" rendering but slightly less natural
- No voice cloning — you can't use your own voice (vs HeyGen)
- Limited customization — you can't change clothes or background as easily as HeyGen
- No free plan — only a limited trial
Synthesia Preços 2026 — Detalhes Completos
| Plano | Preço/mês | Videos | Funcionalidades |
|---|---|---|---|
| Free trial | 0€ | 1 demo video | Limited, watermark, 1 avatar |
| Starter ⭐ | 18€ | 10 min/month | 90+ avatars, 140+ languages, templates |
| Creator | 59€ | 30 min/month | 230+ avatars, collaboration, custom backgrounds |
| Enterprise | Custom quote | Unlimited | GDPR, SOC 2, SSO, custom avatar, API |
The Starter plan at 18€/month is excellent to get started — 90+ avatars and 140+ languages for less than HeyGen. If you need team collaboration, the Creator plan (59€) is the right choice. Enterprise is only justified for large accounts with strict GDPR requirements.
Who O Synthesia Para?
Pontos Parates e Limitações
- PowerPoint Interface — zero learning curve
- 140+ languages — the most multilingual
- 50,000+ enterprises — proven and reliable
- GDPR, SOC 2 compliance
- Pro templates by category
- Team collaboration
- 4.7/5 on G2 (2,800+ reviews)
- 18€/month — cheaper than HeyGen
- Less creative than HeyGen
- No voice cloning
- No free plan (limited trial)
- Corporate avatars — lacks style diversity
- Limited customization
- No Video Translate like HeyGen
Nosso Veredicto
The obvious choice for enterprises and training
Synthesia excels where enterprises need it most: ease of use, compliance, multilingual and collaboration. It's the tool your HR team can use without asking IT for help. At 18€/month, it's even cheaper than HeyGen. If you're in a corporate context with GDPR requirements, Synthesia is the risk-free choice.
Para independent creators who want more flexibility and creativity, HeyGen remains superior. The two are complementary.
Alternativas to Synthesia
FAQ — Synthesia
O Synthesia GDPR compliant?
Yes. The Enterprise plan is GDPR compliant with hosting in Europe, SOC 2 Type II certified. Starter and Creator plans store data on secure servers but not necessarily in the EU.
Synthesia or HeyGen for training?
Synthesia if you're in a large company with compliance requirements. HeyGen if you want more creativity and voice cloning. Para pure training, Synthesia has the best templates.
How many languages does Synthesia support?
140+ languages and accents — the most on the market. French is available in 4 variants: France, Belgium, Canada, Switzerland.
Can you create your own avatar on Synthesia?
Yes, on the Enterprise plan. You film a 15-30 minute video in studio → Synthesia creates your custom avatar. It's longer and more expensive than HeyGen Instant Avatar (2 min with webcam).
O Synthesia have a free plan?
Not really. Synthesia offers a limited trial (1 demo video with watermark). Para real use, the Starter plan at 18€/month is necessary.